Posts tagged Burton

hannah-teeter-maple-blondie

Ben & Jerry’s Hits The Halfpipe With Hannah Teter’s Maple Blondie

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Vermont native is first athlete to be honored with a flavor

Burlington, Vermont (November 20th, 2009) – This winter, Ben & Jerry’s takes to the mountain to honor fellow Vermont native and gold-medalist snowboarder, Hannah Teter with its newest flavor, Maple Blondie. The first flavor created for an athlete, Maple Blondie is a rich and creamy maple ice cream with blonde brownie pieces and a smooth maple caramel swirl that will be arriving in Scoop Shops nationwide later this month. Channeling the company’s commitment to social mission, a portion of the proceeds will benefit Hannah’s Gold, Teter’s own charity that funds various projects in Africa. (more…)

09-10 Burton The B Review

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Coming from the biggest company in snowboarding, this video is somewhat disappointing. It’s not bad, just average, but compared to last winter’s "It’s Always Snowing Somewhere," it’s a pretty token offering.

Burton has an all-star team and every resource imaginable available, so there’s really no excuse for The B to be so average. Last year’s "It’s Always Snowing Somewhere" was among the better videos, so I’m pretty confused by the drastic turn in mediocrity.

The content is of course good, but even with the star power of Jeremy Jones, Jussi Oksanen, Nicolas Müller, Frederik Kalbermatten and Shaun White, there is very little that wows. Jeremy Jones’ shuvits are pretty cool once or twice. And Shaun’s Project X footage is of course amazing, but the footage on the Project X site is way better.

In my opinion, the soundtrack is the worst aspect of the film. It’s an eclectic mix of country, jazz, hard rock, and other music that doesn’t fit, making a slow, boring movie, even harder to watch.

The video is worth watching, if only for the giant B feature, but otherwise it isn’t very memorable. With almost 100 videos on the market this year, The B didn’t sell me on it’s $30 shelf price.

2010 Burton Asian Open Snowboarding Championships Cancelled

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BURLINGTON, VT (November 11, 2009) – Burton Snowboards today announced that they are canceling the 2010 Asian Open Snowboarding Championships due to scheduling conflicts. After careful consideration, all parties agreed that the timing of the event would not be conducive to the athletes’ already busy schedules, especially in an Olympic year. (more…)

Burton Techknow TrueFit

Burton Techknow Tuesday – True Fit

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So imagine if you had to spend more than a year traveling around finding and measuring size 7 feet- better than digging a ditch or something, but pretty gross. Fortunately for all the women out there though, our engineers were ok with doing that and on top of taking foot and calf measurements on more than 40 ladies feet they spent more than 2,500 hours testing the results and creating our True Fit™ design. (more…)

The Chill Foundation – America’s Giving Challenge has begun!

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America’s Giving Challenge has begun and The Chill Foundation needs your help!!! Your participation will provide Chill with the opportunity obtain upwards of $50,000 toward our cause of “Changing Lives Through Snowboarding.” We desperately need your help starting today!!! (more…)

anon Optics Returns to Roots in Vermont

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Irvine, Calif. (October 7, 2009) — anon Optics, today announced the product, sales and marketing functions of the company will be based in Burlington, Vermont, where parent company Burton Snowboards is located.

Under the leadership of anon Vice President of Product, Jeff Gilberti, the transition will be complete by early November and will allow anon to strengthen its focus on its goggle business and invest more in developing and marketing great winter products. anon plans to expand its staff in Vermont with the addition of brand and sales management positions. (more…)

09-10 Burton Custom X Review

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Overall a good board, but really ideal for east coast riding as opposed to west coast.

Ultimately, the enjoyment of this board will vary by what type of riding you do and where you ride. In my humble opinion (I've used it on east and west coast mountains), this board was made for advanced east coast riders. It's stiff, has a fast base, and a strong edge. That means it's fast, stable, and carves groomed runs like a thanksgiving turkey. I haven't tried it on an icey day, but I feel like it would hold up with the best that's out there. Graphics and materials used to make the board are also a plus.

However, I think a west coast rider will find a lot to be desired. It doesn't float well in powder at all. It's so stiff that navigating through trees or on un-groomed terrain is difficult. I'm also not a fan of the binding lay-out. They designed it to match with Burton bindings (though other brands will work on the 08 and earlier models).

Final thought: This board is very, VERY, similar to the Arbor A-Frame. In deciding between the two, I think the only difference would be which design and which company you like better. Personally I give the edge (no pun intended) to Abror, I'm a fan of their work and think the A-Frame is a great board. However, whichever board you can get a better deal on should be the one you choose.

Burton The B Movie Poster

Burton Proudly Presents “the B” Movie Tour

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Burton’s movie The B will premiere in 12 North American cities during the month of October, each stop will feature athlete autograph sessions, movie premieres, after parties, music and more. The B was filmed on location from New Zealand to North America, pipe, park, backcountry and Stash runs, with riders leaving their mark at every stop.

The B showcases the riding of Jeremy Jones, Jussi Oksanen, Nicolas Müller, Frederik Kalbermatten, Keegan Valaika and Shaun White, with appearances by Danny Davis, Terje Haakonsen, Mason Aguirre, Kevin Pearce, Mads Jonsson, Natasza Zurek, Mikey Rencz, Luke Mitrani, Jack Mitrani, Mark Sollars, Charles Reid, Gabi Viteri, Spencer O’Brien, Mikkel Bang, Sani Alibabic, Marko Grilc, Peetu Piiroinen, Kim Rune Hansen, Stephan Maurer, Chris Sörman, Kazu Kokubo and Kyle Mack. This major motion picture features something so over the top that you have to see it to believe it. Mark your calendars because The B is a must see.

(more…)

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