SIA is a show of discovery. The innovation and inspiration unveiled often becomes news for the entire active world. The products on display at the SIA tradeshow in the Mandalay Bay convention center in Vegas represent a unique coalescence of science, sport and culture. The editors over at SnowPress Daily spend countless hours of trend-spotting, hot-product reporting, retail researching and pre-show interviewing in search of the most innovative products of the year. In the categories of Culture, Sexy, Skill and Smart, Flow has been awarded the SnowPress Innovation Award for our newest technology, the p rental binding system. Continue reading…

January 29, 2008 (Las Vegas, NV) – The SIA.08 SnowSports Trade Show kicked off stylishly last night with SIA’s Snow Fashion Show held at Fashion Show Mall, where an estimated 1500 show attendees previewed the hottest on/off the slope fashions for Winter 08/09. An estimated 20,000 attendees including manufacturers, retailers, reps, resorts and over 100 sponsored athletes are expected to attend the Show over the next four days. With 357,000 net square feet and 1,000 brands exhibiting in 3570 booths – SIA.08 SnowSports Trade Show is THE show for the snow sports industry. Continue reading…

McLean, VA (January 23, 2008) – Representing an industry that relies upon a healthy environment and plenty of SNOW — the SnowSports Industries America (SIA) has always taken environmental sustainability seriously and is dedicated to being an eco-friendly Association. At the upcoming SIA.08 SnowSports Trade Show (Jan 29-Feb 1) held at the Mandalay Bay Convention Center in Las Vegas efforts to reduce the snow sports industry’s carbon footprint have been ramped up. We encourage everyone to take advantage of the following initiatives and support the industry’s pledge to be more “green”. Continue reading…

20,000 skiers/snowboarders coming “Home to the Mountains” in 2010
McLean, VA (October 30, 2007) — SnowSports Industries America (SIA) today announced their decision to move the annual SIA SnowSports Trade Show from the Mandalay Bay in Las Vegas, Nevada to the Colorado Convention Center located in downtown Denver, Colorado in 2010. Continue reading…

McLean, VA (October 25, 2007) – SnowSports Industries America (SIA) is pleased to announce that for the second year in a row, the U.S. National Ski and Snowboard Hall of Fame and Museum will host their Induction Ceremony at the SIA.08 SnowSports Trade Show. The inductees represent a very diverse group of snow sports pioneers, athletes and developers, including the first inductees for snowboarding. Continue reading…

McLean, VA (October 18, 2007) – This week, SnowSports Industries America (SIA) will make available the 2007 Intelligence Report – a compilation of ten unique research studies on the snow sports industry. Celebrating its 30th annual update, The Intelligence Report provides valuable insight into trends, sales, participation and demographics for the snow sports market. For the first time, the 2007 report will include details on the Internet sales channel in addition to specialty retail shops. Continue reading…