[Squaw Valley USA] March 7, 2008 - Squaw Valley USA is enjoying an undeniably epic season (pre-March snowfall total is 394 inches) and it’s far from over! Spring at Squaw renders bluebird powder days, meticulous grooming, the Mainline Super Park and the Swimming Lagoon & Spa at High Camp, el 8200’. With Squaw’s Spring Pass, skiers and riders can take on North America’s Spring Skiing Capital for only $179; Spring Pass purchases count towards the purchase of any full adult, youth or senior 2008/2009 season pass. The Spring Pass is valid 7 days a week starting March 30, and is on sale now at Squaw Valley’s Special Tickets office.   Continue Reading »

WHISTLER, BC – Action sports photographers from around the world bidding to be included in this year’s Pro Photographer Showdown set the bar so high with their three -minute submissions that they vaulted out of the stadium and into a higher reality entirely, according to Multimedia Events Manager for the TELUS World Ski & Snowboard Festival, Lilli Clark.   Continue Reading »

MCLEAN, Va. (March 11, 2008) - In a besieged economy, the snow sports market is booming with $2.35 billion in sales representing a growth rate of approximately 13 percent over the same period last season. “The subprime mortgage crisis, the falling value of the dollar, increasing prices for consumer goods, and the high price of petroleum have hit the economy very hard but when the snow is good nothing will keep people off the slopes,” said Kelly Davis, Director of Research for SnowSports Industries America (SIA), the not-for-profit industry trade group that represents manufacturers and distributors of snow sports products. So far this season, all snow sports sales channels are reporting growth in unit and dollar sales. Specialty shops already have sold $460 million in equipment, $10 million more than sales for equipment at the same time last season. The Internet channel is in the throes of dramatic growth with increases through January exceeding 43% in units and 48% in dollars. Even in the chain stores where overall sporting goods sales are down significantly, sales of snow sports goods are far from slouching.   Continue Reading »

Big Bear Lake, Calif. March 11, 2008 – Experiencing one of the best ski/snowboard seasons in years, Big Bear Mountain Resorts (BBMR) is the place to spend Spring Break. With a 26-40 inch base, sunny skies and open roads, conditions at Bear Mountain and Snow Summit are ideal for some great spring skiing and snowboarding.   Continue Reading »

MT High BBDWrightwood, CA – March 11th, 2008: Bounce Back Days have returned to Mountain High, CA. Any guest that purchases an adult ticket now through the end of the season will receive a voucher good for 50% off their next midweek visit. This offer can be applied to 4-Hour, 8-Hour or Night tickets but the discount must be used this winter. Bounce Back coupons expire at the end of the 2007/08 season so guests are advised to act quickly. Mountain High’s current projected closing date is April 20th, 2008.   Continue Reading »

BURLINGTON, VT (March 11, 2008) – Secure thine abacus. The sum of the numerals below amount to the most supreme event of the snowboarding season.   Continue Reading »

686Irvine, CA, March 11, 2008 — Westlife Distribution is pleased to announce the immediate promotions of three key managers. Long-time employees Doug Sumi and Jono Zacharias have been promoted to the positions of Senior Vice President of Operations and Finance and Senior Vice President of Global Sales. 686 veteran, Kristin Cusic, has also been promoted to Vice President of Marketing.   Continue Reading »

Kick off the spring ski season with a weekend getaway to Mammoth Mountain, CA for the Fourth Annual Roxy Chicken Jam. Watch the competition heat up in the all-women’s professional snowboard Slopestyle and Superpipe competitions in this weekend-long world title race with world-renowned snowboarders Torah Bright, Gretchen Bleiler and Jaime Anderson and others.   Continue Reading »

Heavenly Mountain Resort, Calif./Nev. – March 10, 2008 - Heavenly Mountain Resort recently unveiled the Heavenly Flyer, an elevated zip line cable ride that will take guests on a scenic adventure above beautiful Lake Tahoe. The Heavenly Flyer will operate year-round, providing family fun for all seasons.   Continue Reading »

Absinthe Films is proud to announce the launch of its iTunes platform on March 4th 2008. For the first time we offer snowboard enthusiasts to legally download Absinthe Films’ titles. The initial launch will incorporate Transcendence, Pop as well as the seven new episodes of our TV show Flipside – the making of optimistic. Customers who purchase the entire series of Flipside will get optimistic? for free on top of it for $8.99! (exclusively in the US) Optimistic? has won the prestigious “movie of the year” award given out by Snowboarder Magazine USA for the best snowboard film of 2007. Titles for “best rider of the year” went to Nicolas Müller (by Snowboarder Magazine USA) as well as to Wolle Nyvelt (by Transworld Magazine). Both starring with an outstanding performance in Optimistic?   Continue Reading »