Calgary, AB – November 15, 2007 – Lake Louise Mountain Resort kicked off its ski season on November 10th, and recent snows have provided a favourable first week of skiing and riding.

The mountaintop has received 71cm (27 inches) to date, with 38cm (15 inches) in the past 7 days, and 8cm (3 inches) in the past 24 hours. At mid-mountain, there has been 64cm (25 inches) of snow to date this season, with 30cm (12 inches) in the past 7 days and 7 cm (3 inches) in the past 24 hours.

Terrain access is currently limited to the main Wiwaxy run from the top of the Glacier Chair. However, snow fencing/farming efforts and ongoing snowmaking are providing a positive outlook for additional terrain openings in the near future. Skiers and riders are advised that early season conditions do exist, and to ski and ride with care.

For more information about Lake Louise Mountain Resort, please call 1-800-258-7669 (SNOW). For up to date information, please visit www.skilouise.com or call the RCR Snow Phone at 244-6665.

Now is the time to purchase your Canadian Rockies Louise Card. For $79.95, the Canadian Rockies Louise Card offers 3 free ski days, as well as daily discounts off lift ticket purchases up to $26. Visit www.3freedays.com for more details.

Lake Louise Mountain Resort is getting ready to host the world with the Lake Louise Winterstart World Cup, presented by Bombardier. The Men’s Events will take place on November 24 and 25, and the Women’s Races will take place December 1 and 2. Come out and cheer on the world!

About Lake Louise Mountain Resort
Lake Louise Mountain Resort www.skilouise.com is part of the Resorts of the Canadian Rockies Inc. (RCR) family. RCR is the largest private ski resort owner/operator in North America, owning six ski resorts across Canada, including Lake Louise Mountain Resort and Nakiska in Alberta; and Fernie Alpine Resort and Kimberley Alpine Resort in British Columbia. RCR also owns and manages a number of hotels, backcountry lodges and golf courses, including Trickle Creek in Kimberley, and Wintergreen Golf and Country Club in Bragg Creek. RCR aims to provide each and every guest The Ultimate Experience.